18

2020

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02

Fruit and food bag packaging tips!


The consumption of fruits in urban and rural areas has become the characteristic of buying fresh and buying fresh, and the quantity is small. However, the fruit in boxes on the market now exceeds 10 kg, which of course cannot meet the needs of most consumers. In response to this feature, some distributors have introduced packages of 3-5 kg ​​or less. These small-packaged fruits have been favored by consumers, and sales have doubled. Good-quality foreign fruits frequently hit the domestic market, often finding a breakthrough in packaging. Some domestic high-quality fruits can compete with foreign products in terms of appearance, color and internal quality. Especially in recent years, printing, printing, special shapes and other fruits, as long as the packaging keeps up, can occupy the domestic boutique market, and even go abroad to participate in international competition. According to a sample survey, more than 95% of consumers should open the box to check when buying boxed fruit. Some farmers use transparent materials in the packaging, which not only increases the aesthetics, but also enhances consumers' desire to buy and trust, which is the best of both worlds. Combinations Some dealers are talented and packaged according to a certain type of combination. For example, using different switch wheels, apples, long bananas, and grape bunches for packaging, the promotion effect is very obvious. In addition, according to different colors, different properties, and different places of origin combined packaging. From another perspective, it can also be packaged according to various combinations of various fruits. For example, a box of apples contains Fuji, Qin Guan, Guoguang and other varieties, and consumers are willing to enjoy this one-pint treatment. Diversification Some farmers have made new attempts with regard to the mechanism of the current phenomenon that fruits are more packaged in square cartons. , The promotion effect is very good. Start with the shape, start with the shape, start with the shape, start with the circle, and then replace the shape with a square shape; third, from the production process, change the shape of the carton, use plastic boxes, metal boxes instead of cartons ; Exquisite craftsmanship of the mechanism. Some distributors started from the focus of use and launched cheap products suitable for them, gift blessings, convenient travel, and souvenir packaging of origin. In short, every new change can stimulate new consumer desires, thereby achieving the purpose of expanding sales.